OK so you’re just here to strawman and insult. Thanks for outing yourself.

Just an example, take caring for my kids or decorating my house or even working out if you don’t like that one. What do you mean by “the other direction”?

It is tricky to make something both snappy and accurate. I think anti-JOB might have worked better, but it sounds like a sex strike, so don’t put me in charge of marketing.

When I dig my garden I am doing work. That obviously entails no wage labour let alone labour exploitation. Why is it hard to belive people might be against wage labour in its present form but not against fulfilling, self directed labour?

Black lives matter is the least hyperbolic statement of that movement imaginable. That there was pushback even on that framing speaks more to the vile ess of its opponents than to a failure of marketing.

You might want to put it on your list but it’s the opposite problem to your other examples if anything.